BE A
STARTUP
Double Certificate IV in Entrepreneurship and New Business + Marketing and Communication
Are You Ready to Transform Your Vision into Reality?
Embark on a journey with our Dual Qualification in Marketing and Entrepreneurship, tailored for aspiring entrepreneurs eager to make their mark. This course isn’t just about learning—it’s about creating, leading, and innovating. From the ground up, you’ll develop a viable business and acquire a versatile set of skills in marketing, leadership, and entrepreneurship.
Duration Options Domestic Participant:
- 52 Weeks (Blended)
Fit your studies around work or start-up commitments with flexible, live, and interactive online learning supported by Google Classroom. - 12 Weeks (Fast-Track)
Intensive full-time face-to-face learning with online Google Classroom support.
Duration Options International Participant:
- 52 Weeks (Blended)
Looking to kickstart your business career in Australia? Our CRICOS-registered Double Certificate IV offers the perfect entry-level pathway to gain essential skills and knowledge in the world of entrepreneurship, marketing, and communication.
Why Choose MnM Institute?
We’re a world-class startup educator that knows what it takes to shape the next generation of entrepreneurs and leaders. Our dual qualifications in Entrepreneurship and Marketing Communication equip you with practical skills to grow a business from the ground up.
Our cutting-edge courses are tailored to real-world demands, blending interactive learning with hands-on experience. With small class sizes, you’ll get personalized support and build connections with like-minded individuals.
Your future starts here. Join MnM Institute today!
HOW IT WORKS
MINDSET
DEFINING YOUR IDEAL LIFESTYLE SHOULD BE THE START OF YOUR JOURNEY.
When you know your strengths, your values and your priorities, the places you want to be and the people you want to see, you find what you bring to the world that YOU do better than anyone else. We’ll challenge your assumptions and focus on your aspirations to define your business vision.
The first part of this course is about understanding what really drives YOU. From this, we will work together to take your passion and over time build it into a business reality.
MARKETING
FOCUS ON CONTENT THAT WILL BENEFIT YOUR BUSINESS.
Develop your marketing skills by learning how to understand the market and develop creative marketing solutions to win customers. You’ll also learn how to undertake market research, identify trends, analyse opportunities and build effective campaigns.
This course will give you real-life actionable marketing skills and you’ll leave with a website as well as a ‘straight to market’ marketing plan ready to launch your brand.
BRAND HACK
DESIGNING A BRAND IDENTITY, LOGO AND, WEB TO PROMOTE YOUR BRAND.
Your brand is your way of communicating to the world what your product stands for and your way to be different from the competition. If you want your brand to succeed and thrive in the future, you need to build a brand identity that accurately conveys everything that you stand for.
To build your brand we’ll take you through tried and tested steps resulting in an intimate understanding of your brand. We’ll focus specifically on the visual elements of your brand.
SCOPE & PITCH
KNOWING HOW TO PITCH YOUR STARTUP IS ESSENTIAL.
Throughout your course, you will be supported by expert mentors. As a founder you will need to develop a convincing pitch early on, even if you don’t have an audience in mind, so that you are able to sell your startup at a moment’s notice.
We will also help you craft a perfect pitch so your plan will be clear to potential investors and you can raise money easier. Articulating each component clearly is mission-critical.
What You’ll Learn:
BSB40320 Certificate IV in Entrepreneurship and New Business – 10 nationally recognised units of competency
BSB40820 Certificate IV in Marketing and Communication – 12 nationally recognised units of competency
Industry Mentors:
Learn directly from industry experts and thought leaders who’ve been in your shoes.
Pathways After Completion:
Management:
BSB50420 Diploma of Leadership and Management
BSB60420 Advanced Diploma of Leadership and Management
Marketing:
BSB50620 Diploma of Marketing and Communication
Entry Requirements:
- No formal prerequisites | RPL available
- Must be 18 years or older at registration
- Demonstrate competency in English, literacy, and numeracy
Career Opportunities:
Australia’s small business sector is booming, and with MnM’s dual certification, you’ll have the knowledge to thrive! Whether you’re launching your own start-up or stepping into an existing enterprise, you’ll be ready for roles such as:
- Small Business Owner
- Freelancer
- Incubator Participant
- Operations Manager
- Administrator
- Sales and Marketing Specialist
- Small Business Analyst
Nationally Recognised:
This course is accredited under the Australian Qualifications Framework.
- Google Suite that enables you to access content and guidelines via your virtual classroom app and create collaborative documents.
- Opportunity to participate in the mnm Pitch-Off competition. Prize money for the event is $1,000.
- Access to our resident Graphic Designer to establish your logo and brand image during the Brand-Hack session on campus
- Personalised domain name and 1 year hosting. We expect all our participants to create their web and social media platforms.
- Experienced entrepreneurs to mentor your progress.
- Guest speakers on various topics including Marketing, Business and Entrepreneurship.
Graduates of this program will receive the nationally accredited awards for BSB40820-Certificate IV in Marketing and Communication & BSB40320 Certificate IV in Entrepreneurship and New Business
BSBCRT412 Articulate, present and debate ideas
BSBCRT501 Originate and develop concepts
BSBCMM411 Make a presentation
BSBMKG542 Establish and monitor the marketing mix
BSBMKG439 Develop and apply knowledge of marketing communication industry
BSBMKG435 Analyse consumer behaviour
SIRXMKT006 Develop a social media strategy
SIRXECM002 Prepare digital content
BSBWRT411 Write complex documents
SIRXOSM005 Develop a basic website for customer engagement
BSBMKG433 Undertake marketing activities
BSBTWK401 Build and maintain business relationships
AWARD BSB40820 – Certificate IV in Marketing and Communication
Graduates of of BSB40820 – Certificate IV in Marketing and Communication
RECEIVE 3 UNITS RPL CREDIT ON COMMENCEMENT
BSBCRT412 / BSBCRT501 / BSBCMM411
NEED TO COMPLETE:
BSBMKG431 Assess marketing opportunities
BSBCRT413 Collaborate in creative processes
BSBESB401 Research and develop business plans
BSBESB402 Establish legal and risk management requirements of new business ventures
BSBESB403 Plan finances for new business ventures
BSBESB302 Develop and present business proposals
BSBESB404 Market new business ventures
AWARD BSB40320 Certificate IV in Entrepreneurship and New Business
Kaizen
Kaizen
mnm has supported my entrepreneurial dreams in Sydney. I’m learning business & marketing from top-tier mentors in an enriching environment…
Alex
Hoops
mnm helped me to take my project and vision to another level. Studying here and passing through all the subjects gave me perspective about all the…
Debora
Flop
When I arrive in Australia I was looking really for sense of purpose, I want to build something for the future. When I joined mnm it was really great…
Caroline
Rewildin
It has been a fabulous journey being part of mnn institute, a safe and rich environment to turn ideas into startups. Our venture Rewildin was born at mnm…
Jc
Lekker Tucker
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